Tag: thesecondlife

BLOCK AND PRINT – not just a clothing dye. |Inspiration|

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I have always thought the beauty of block printing lies in its tedious process - the detailed designing of the patterns, carving of the blocks, layering of colors and of course the history of its artisans!

Even though block printing is a widely known art of printing on fabrics and textiles not many are aware of its extensive use on wallpapers and leather products. In-fact block printing was the standard method of producing wallpaper until the early 20th century and is still used by a few traditionalist firms.

I happened to stumble upon an enlightening video on the Victoria and Albert Museum website that inspired me to write this post and share my two bits.
The V&A video shows the woodblock printing process William Morris went through to create some of his timeless wallpaper designs; for this pattern he used 30 different blocks, 15 colors and took about 4 weeks to complete the entire printing process!!!
(Sharing a few screenshots for a quick scroll but I encourage you all to watch the full video – linked above.)

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The Second Life_ Waste for change

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The Second Life-03

“To expect a third party to save the environment is passé, when everyone of us can help the cause by reusing things of daily requirements”

Well…. we are glad someone is thinking and thinking right and thats why we absolutely love the ideology and products of “The Second Life”  by StudioABCD.

The Second Life is an honest attempt at making products and stationery, reusing and recycling the most basic items like the newspaper- that keeps piling up to be given to the scrap dealer after it’s everyday read; and film posters – that are printed way more than really required. The whole idea is to find and create an alternative & sustain it by adding value to it – – almost like giving it another lifeline!!!

“Every time we dispose a product and call it ‘waste’ we also dispose the energy spent on making it… it must be our conscious responsibility to step out of the system of ‘disposable culture’ and enter a cycle of living with absorbing systems.” 

They block print on newspaper and film poster backs and have a range of stationery that includes wrapping papers, envelopes and notebooks. We totally encourage the idea!

P.S. Love the Up-cycled Film Poster Envelope!